DBMT SurveyManager™ is a critical Knowledge Management and Workflow tool for Marketers to efficiently develop customer questions and surveys, ensuring that data collection standards are enforced, approved questions are reused, and new surveys go through proper channels before they are published. DBMT SurveyManager™ pays for itself by:

Automating workflow of survey creation
Ensuring consistency of question and answer sets across channels and
    across brands over time
Requiring questions and surveys go through proper channels before
    they can be published
Ensuring customer data is optimized for Analytics

Advanced security and user privilege management allows multiple stakeholders and their agencies to work within the same brand while preserving vendor exclusivity.

DBMT SurveyManager™ provides the following:

Question / Answer Library, a knowledgebase incorporating a company’s
    existing questionnaires and customer queries across all channels.
Collaborative Questionnaire Creation tool that meets the needs of diverse
    marketing teams and leverages a company’s existing knowledgebase.
Workflow Functionality to ensure a structured and accelerated process for
    bringing a survey from design to production, including attainment of all
    organizational and legal approvals.
Enterprise Scalability that allows the tool to be applied to one marketing
    team or the entire marketing organization.

Advanced organizing tools enable easy survey project management, monitoring, and tracking.

The Home page is divided into three sections:
Action Items, items that the user needs to
    act on now
Under Development, items the user is
    working on
Pending, tracking where items are in
    the workflow process

In essence, DBMT SurveyManager™ is the first and only product designed to help Marketers optimize customer data collection across brands and across channels.

DBMT SurveyManager™ consists of 5 modules:

System Administration Module
Survey Authoring / Construction Module
Question Authoring Module
Question Classes and Attribute Maintenance Module
Approval Workflow and Tracking