Better Business Outcomes
DB Marketing Technologies is a Business Outcomes Enablement Agency delivering Cx Excellence and AI Enablement solutions to our clients.
We specialize in marketing process and practices design, AI and Large Language Model (LLM) applications, marketing automation, data stewardship, and analytics with best in class AI support and Cx solutions. We specialize in Cx process and practices design, AI and Large Language Model (LLM) application, marketing automation, data stewardship, and analytics. DB Marketing Technologies works closely with CMOs, CTOs, marketers, brand managers, technologists, market researchers and other senior executives to improve the performance and measurement of customer focused channels through better use of platforms, process and people. DBMT's issue-specific and enterprise solutions have helped companies achieve measurable and sustainable success.
We're Good With Numbers
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25
Years in Business
$1M
Avg Client ROI
$1B
Avg Client Sales
150
Combined Years of Experience
About Us
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Business Outcomes Enablement Specialists
DB Marketing Technologies was founded in 1999 as an agency with the express purpose of helping companies better understand who their customers are by defining and measuring the customer experience and using better and more accurate data management and analytic techniques, leading to such innovations as DBMT KnowS (SM) an AI-based agency services solution to retain and maximize Cx Quality, institutional knowledge domains, DBMT KnowledgeBot (SM) an AI-based technology solution to house and instantly retrieve your team's critical information, DBMT Roadmap (TM), DBMT Vendor ScoreCard (TM), DBMT's AnalyticCRM(R) services, DBMT's PracticalCRM(R) methodology to optimize existing client resources, DBMT's Rolling Multiple Cohort Methodology(TM), and PatientScape(TM).
At DBMT(R), we address every point of risk and opportunity in the Cx continuum. We not only identify if there are any breaches in your Cx architecture, but also make immediate fixes. We make sure our clients get the business outcomes they need.
In addition, DBMT(R) vendor and architectural alignment projects routinely saves its large corporate clients at least $1,000,000 a year in fees, unnecessary operating expenses, and time saved. That’s real money that you can then reallocate to other parts of your department - giving you more cash for people, campaigns, and technology.
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Client Testimonials
Director, Marketing Solutions, Operations and Insights Bristol-Myers Squibb
“Hiring DB Marketing Technologies has been one of the best decisions that I have made in my career. Since DBMT and I began working together, I have been able to make tremendous progress on several initiatives. Their expertise in the database management field is vast and their ability to weave a story by tying minute detail to big picture is truly unique. DBMT is a trusted advisor and I have gained credibility and respect as a direct result of my association with them.”
Brand Director
Roche Laboratories
"DB Marketing Technologies has enabled us to answer the important questions. The combination of the intelligence of their staff, clear analytic approach, and ability to both document and execute on their findings has enabled us to make many important marketing decisions.
DBMT’s expertise in using data to both improve marketing performance and calculate dollar return for marketing spend has been invaluable to my team.
By working together with our ad agency and all vendor/partners involved in the promotional effort, DBMT is able to better align the total promotional effort, ensuring that there is no project overlap, serving to lower our overall spend and increase the return on investment."
Senior Promotions Manager
AstraZeneca
"Clearly, this was one of the most comprehensive and well-articulated evaluations of the Nexium database infrastructure that AZ has received. In addition, DBMT’s evaluation led to critical cost savings for the year.
"Clarity of approach, technical expertise, thoroughness of communications, and affable personnel made interaction easy. DBMT also has a clear understanding of the importance of listening to the client and helping to identify client needs and issues.
"Unlike the approach all too often pushed by consultants to force fit a ‘canned’ model or provide a ‘pie-in-the-sky’ plan without validating the ability of implementation, DBMT recommendations were provided with a realistic sense of where the business is to-date and what is truly feasible for the future."
Our Client List
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AbbVie
Amgen
AstraZeneca
Belk
Boehringer Ingelheim
Bloomberg
Bristol-Myers Squibb
Horizon
Macys.com
Novo Nordisk
GlaxoSmithKline
Merk
Pfizer
Roche
Shire
Send us your Request
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DBMT Email & Phone:
Tel: 212-717-6000
DBMT Address
420 Lexington Ave.
Suite 300
New York, NY 10170
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